to the future of Teamwork

The way we work is changing. Our ambitions and expectations are high. Keeping teamwork organized can be challenging. Role-up helps teams of all sizes to streamline how they work together.

With Roles.

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What is working with Roles?

  • Roles are clearly defined slices of work and decision-making
  • Each Role has distinct responsibilities
  • Roles are delegated to individuals in a team
Roles with responsibilities in Role-up

Why is working with Roles better?

  • Making responsibilities explicit helps teams identify, discuss, and resolve misunderstandings, reducing friction and irritation
  • Clarity. You know what to do; others know what to expect
  • Experience more ownership of your work
  • Have higher job satisfaction
  • Feel more valued
  • Increase productivity
  • Be happier overall
Roles bring clarity to who does what

Fewer meetings. Shorter meetings. Increased productivity.

Preview of Role-up app interface for teams.
  • Team name & mission
  • Invite team members
  • Role
  • List role responsibilities
  • Delegate roles to team members

Dedicated tool

Role-up is the tool to organize responsibilities and govern how you work together. It supports small teams to improve their productivity, helps teams to scale without adding unnecessary bureaucracy, and enables large organizations to keep an overview of team members and their responsibilities.

There are many great tools for project management, tracking tasks, or streamlining meetings. We build Role-up to co-exist with the tools you already use.

Role-up is a online tool to organize Roles and responsibilities

Makes responsibilities transparent

Role-up makes responsibilities transparent. We provide a dynamic map of your organization, displaying all teams, team members, Roles, and responsibilities.

Dynamic org chart of all teams in your organization

Is working with Roles for me?

You don't have to be a distributed, self-organizing, or multidisciplinary team to benefit from working Role-based. Roles are intuitive and beneficial in all teams and organizations. Probably, you already have some Roles, even if they are not clearly defined.

Join thousands of organizations worldwide and start using Roles to build agile, self-organizing teams and resilient organizations.


  • There is no time for "organization".
  • Occasionally, things get done twice.
    Sometimes, not at all.
  • You don't want a traditional hierarchy.
  • Many people wear multiple hats, but the hats are not adequately defined.

With Role-up, you can start defining these hats and create some overview of who does what. Start creating Roles with a few clear responsibilities to ensure essential things get done.
Role-up is just as agile and dynamic as your organization, so keeping track of Roles is easy, fast, and visible for everyone. And new hires are up to speed immediately.

Start-up without organization or overview


  • You need a resilient organizational structure to keep up with your growth.
  • While avoiding corporate symptoms like silos and bureaucracy.
  • Grow without losing the entrepreneurial spirit.
  • Founders spend too much time on day-to-day management.

With Role-up, you can split the work of overstretched founders into clearly scoped Roles. These can be delegated to other people so that founders can focus on leadership and strategy Roles.
Create teams with a clear purpose and specific Roles. Evolve your organization into a structured, transparent, and resilient company, not just a larger one.

Unburden overstretched founders

Development Teams

  • All Roles are clear.
  • -ish. Not all developers are the same.
  • It's annoying that people assume you will do things that are not part of your Role.
  • Assumption is the mother of all fuck-ups.

With Role-up, you replace assumptions with a shared single source of truth. In only one hour per month, you can make responsibilities explicit together. This will help your team to identify, discuss, and resolve misunderstandings, reduce friction, and prevent irritation.
With Role-up, you don't have to discuss it all the time. And when someone joins the team, you don't have to start all the talking again. It's all in Role-up.

Project Teams

  • There is a plan and a team. But no teamwork.
  • It feels like everyone is working on his own things.
  • You are not sure the team is working on the most important things.
  • Commitment and ownership could be better.

With Role-up, each team defines a purpose, a team mission. The Roles you create represent chunks of the work that need doing. This way, you work on the essential things, and everyone works towards a shared goal.
Defining a team purpose increases productivity and effectiveness. It motivates team members and helps them to function as a focused team.

Project teams work better in Role-up

Small Companies

  • Need a shared sense of purpose and direction.
  • So everyone can contribute fully, flexibly, and efficiently.
  • You want to increase the creativity and participation of everyone in the team.
  • You want to use all talents so people feel valued and motivated.

With Role-up, you can take time to discuss and clarify the team's direction. Discover how different Roles contribute to the mission and tap into the creativity of all team members.
Allow new Roles for individuals to develop unused talents and start using the full potential of everyone on the team.

A dynamic org chart for small companies


  • Slow decision-making involves numerous hierarchical levels and meetings.
  • Time disappears in endless emails and meetings. People miss the time to get work done.
  • It is hard to find who is responsible for something specific. More meetings.
  • There is no overview of projects and teams. You can't see what other people are working on.

With Role-up, teams define their Roles and responsibilities for everyone in the company to see. You get an up-to-date map of all the teams, team members, and accountabilities. Finding the right person in any team becomes easy.
With clearly defined Roles, everyone can focus on their part and do their best work. Knowing where responsibilities lie will reduce meetings and speed up decision-making.
And you no longer have to look up on LinkedIn what your colleague is working on.

Find who does what in any team

Ad-hoc teams

  • There is no official organization, but some structure would help.
  • Like transparency on who does what.
  • Make sure things get done only once.
  • Team members sometimes 'forget' what they should be doing and start freewheeling.

With Role-up, you and your team can create a structure to streamline your collaborative efforts. Defining a mission and describing fundamental Roles is a great way to build focus and momentum.
Roles can be as high-level or detailed as needed, evolving with the team

Organize and focus any team activity

Free workshop to get you started

Use our free workshop template and find out how working with Roles can benefit your team. You can try Role-up for 30 days to experience Role-based working with your team—no strings attached.

Open workshop guide


Can we use Role-up without Holacracy?
Yes, you can. Holacracy is a contemporary "operating system" for organizations. Like sociocracy, it is a framework companies can use to organize themselves and their work. Roles are the building blocks of these operating systems, but any team can enjoy the benefits of working with Roles without practicing Holacracy or sociocracy.
Do we need a consultant to start working with Roles?
No, you don't need a consultant to start working Role-based. You can do this yourself with your team. Start with our free workshop guide to set up the first Roles for your team.
To help you with the transition to working with Roles, we assembled helpful information in our resource section. Check the article on running effective governance meetings once you have your first Roles on the board.
Why are people more productive when they work Role-based?
The short answer is that people feel more valued and focused, and teams become more productive. When you start working with Roles, you can achieve:
  • Reduced irritations between team members
  • Less conflict
  • More effective communication
  • Shorter meetings
  • Fewer meetings
  • Increased productivity
  • Better workload balance
  • Increased job satisfaction
  • Longer employment
You can read more in-depth about this in our articles on the benefits of working with Roles as a team and how organizations work better with Roles. Or look at the seven reasons organizations have to start working with Roles.
How do I know if Role-up is right for us?
The best way to answer that question is to give it a try! Role-up comes with a free trial period, so you and your team can take some time to explore and experience what thinking, talking, and working in Roles can do for you.
If you don't like it, you can remove your data and walk away. And as long as we are in the beta phase, Role-up is free for you and your team.
Can we use Role-up together with our other tools?
Absolutely! We created Role-up to co-exist with the tools you already love.
Creating Role-up

Why we created Role-up

We have been working in multidisciplinary teams for many years. During the COVID pandemic, we experienced how working remotely magnifies typical issues in agile, self-organizing teams. Assumptions lead to misunderstandings, and irritations get in the way of great teamwork. This can happen to any team, no matter how motivated, professional, or senior you are.
We were lucky to have an agile coach who was a Holacracy expert. She introduced us to working with Roles. It blew our minds that something so simple and intuitive could make such a difference.

We decided that every team should be able to work with Roles.
So that is why we created Role-up for you.

Reduce the cost of conflict

The cost of unclarity and conflict in teams is mainly hidden. A study (Harvard Business Review) found that US workers spend, on average, 2.8 hours per week dealing with conflict. Conflict can be destructive to job satisfaction and increases the chances of stress-related illnesses. But 2.8 hours per week also represents serious direct costs per employee.

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wasted on conflict 😬 per month per person

Work better together with Roles

A simple plan

  • Use for free as a beta-tester
  • No strings attached
  • Free workshop templates



Until beta-testing ends

  • 20 Members
  • 5 Teams
  • Collaborate online
  • Organization map
  • Data stored in EU
Try for Free

No credit card needed

What is a Beta-Test?
We are still developing this product. Parts of it are finished and you can use them. But other parts (mainly billing etc.) is still under development. So for now, we offer you the opportunity to use Role-up without paying for it.
What happens with my data?
All data you create in Role-up is stored on AWS servers in the European Union.
Only other members of your Role-up organization can see data created in that organization, such as organization names, team names, missions, roles, responsibilities etc. Your email address and name are visible to other members of your Role-up organization.
Can I invite my teammates and colleagues?
Yes! You can invite anyone with a working email address to your Role-up organization or team.
What happens when the Beta-Test ends?
When the Beta-Test period ends, you will automatically enroll in a free trial. If you do nothing, your trial will end after 30 days and that will be all.
If you wish to keep using Role-up, you can provide billing information and your trial will become a subscription. More details on that (like price!) will follow later.

Online demo

During our live online demos we demonstrate Role-up and answer your questions. The demo lasts up to one hour and is free to attend. The number of seats is limited.

Reserve a Seat